Each generation brings a lot of challenges to society. The Milléniaux are the people born between the years 1980 and 2000. This is just a reference but the majority of people who use this term refer to the young people of today. Different points distinguish them from other generations. They are very hardworking, lighted and particularly comfortable with new technologies.
The peculiarities of Milléniaux
Before we start to the heart of the matter, it must be stressed that each generation is unique and stands out for its ideas and beliefs. These last points are reinforced by their lifestyles. Historically, the Milléniale generation has not suffered the consequences of world wars and the Cold War. Yet they are living in an economic crisis. This global phenomenon influences their lifestyles. During the massive introduction of it to the general public, the Milléniaux were very young. Curious and dynamic, they have become accustomed easily to the evolution of communication technology and to the use of social networks.
Learn all about the Milléniaux lifestyle
The Milléniaux are addicted to their smartphones. His mobile device accompanies him everywhere. They are curious people who love travel and discoveries. Even if they do less reading, this curiosity reinforces their level of general culture. They use their phones to feed their curiosity, to follow political, economic, social and cultural news.
Throughout the different countries, the behaviour of Milléniaux is almost similar. Cultural differences are less apparent. They dress the same way or almost, they take the same habits, their lifestyles are quite identical. Addicted to their phones, many people think that milléniaux do not watch as much television, which is not really the case. In fact, today's young people use streaming to watch their favourite shows.
With the advent of Web 2.0, various online purchase and payment applications, Milléniaux find and purchase good things via their mobile device. But that does not mean that they are doing all of their shopping on the Internet. Whether online or with traditional businesses, they try to find a good plan and make the habit of making the comparison before making a decision.
Milléniaux and social networks
Social networks become a part of their daily lives. There are many networks, but Milléniaux have their preferences. For the younger ones, Instagram, Snapchat and Youtube are the best. However, Facebook is still at the top of the list. The Milléniaux are active on this network, the contents shared by their contacts are very important to them and even manage to influence them.
Finally, it should be noted that Milléniaux have particular ethical and moral values. They are hyperactive and want to change the world in their own way. They are defending equality and they are volunteering to solve the problems that affect the world. They have a lot of new ideas and take the initiative to develop a business. These are essential resources for companies.